PPWR: what Regulation (EU) 2025/40 asks of you now, and what waits

You sell packaged products in the EU and do not know what PPWR asks of you now.

The short answer

Since 12 August 2026, register as a producer in each EU country before you first make packaging or packaged products available there, and hand that registration to your platform or fulfilment provider. If you are the manufacturer of the packaging, you also need technical documentation and an EU declaration of conformity, and food-contact packaging has PFAS limits. The 50% cap waits until 2030.

The short answer

Regulation (EU) 2025/40 (PPWR) has applied since 12 August 2026 (PPWR Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.). It binds you now, not at a future deadline: if you make packaging or packaged products available in an EU country for the first time, you may not do it until you are registered as a producer there (PPWR Art. 44(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 4Click opens the article on EUR-Lex.). Sell through an online platform or use an EU fulfilment service provider and the extended-producer-responsibility duties on them carry no date of their own, so they are live too (PPWR Art. 45(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 4Click opens the article on EUR-Lex., 45(7), 45(8)). Two duties quoted at you often are not yours yet: the 50% empty-space cap on e-commerce, transport and grouped packaging starts 1 January 2030 at the earliest (PPWR Art. 24(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24, paragraph 1Click opens the article on EUR-Lex.), and never applies where your ordinary sales packaging doubles as your shipping packaging (PPWR Art. 24(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24, paragraph 5Click opens the article on EUR-Lex.). If you are the manufacturer of the packaging, which includes having packaging or a packaged product made under your own name or trademark, you must also carry out the conformity assessment, draw up the technical documentation and sign an EU declaration of conformity before you place it on the market (PPWR Art. 3(13)(a)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (a)Click opens the article on EUR-Lex., Art. 15(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 2Click opens the article on EUR-Lex., Art. 39Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 39Click opens the article on EUR-Lex.), and since 12 August 2026 food-contact packaging holding PFAS at or above the limits in PPWR Art. 5(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 5, paragraph 5Click opens the article on EUR-Lex. may not be placed on the market. The nearest date that lands on an operator directly is 12 February 2027, the HORECA take-away refill duty (PPWR Art. 32(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 32, paragraph 1Click opens the article on EUR-Lex.).

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Regulation (EU) 2025/40 (PPWR), applicable from 12 August 2026Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationThe whole regulationClick opens the law on EUR-Lex.
Topics
PPWR, packaging waste, e-commerce packaging, EU regulation

PPWR is the Packaging and Packaging Waste Regulation. Its application rule delays only one article, Art. 67(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 67, paragraph 5Click opens the article on EUR-Lex., to 12 February 2029. Many duties carry their own later start date inside their articles; the timeline below lists them.

What you do:

  1. Register as a producer in every EU country where you first make packaging or packaged products available, before you make them available there (Art. 44(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 4Click opens the article on EUR-Lex.). The application goes to that country’s competent authority (Art. 44(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 2Click opens the article on EUR-Lex.).
  2. Hand your registration information and your self-certification to an EU fulfilment service provider as you sign the contract (Art. 45(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 7Click opens the article on EUR-Lex.). An online platform collects the same before it lets you offer anything (Art. 45(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 4Click opens the article on EUR-Lex.).
  3. If you are the manufacturer or importer of the packaging, keep off the market packaging that fails the Annex IV performance criteria or only makes the product look bigger, and write the Annex IV assessment into your technical documentation (Art. 10(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 2Click opens the article on EUR-Lex., Art. 10(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 4Click opens the article on EUR-Lex.).
  4. If you are the manufacturer of the packaging, carry out the conformity assessment before you place it on the market, draw up the technical documentation, and then sign an EU declaration of conformity (Art. 15(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 2Click opens the article on EUR-Lex., Art. 39Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 39Click opens the article on EUR-Lex.). Having packaging or a packaged product made under your own name or trademark makes you the manufacturer (Art. 3(13)(a)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (a)Click opens the article on EUR-Lex.). Who signs, the Annex VIII model and the retention periods are in the PPWR declaration of conformity guide.
  5. From 12 August 2026, food-contact packaging that holds PFAS at or above 25 ppb for any one PFAS, 250 ppb for the sum of PFAS, or 50 ppm for PFAS in total may not be placed on the market (Art. 5(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 5, paragraph 5Click opens the article on EUR-Lex.). The ban is on placing such packaging on the market from that date, not on selling stock already placed on the market before it. Show it in your technical documentation (Art. 5(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 5, paragraph 6Click opens the article on EUR-Lex.).
  6. If you are a final distributor of take-away food or drink, have the bring-your-own-container system running by (Art. 32(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 32, paragraph 1Click opens the article on EUR-Lex.).
  7. Leave the 50% empty-space cap (Art. 24(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24, paragraph 1Click opens the article on EUR-Lex.) and the re-use targets (Art. 29Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 29Click opens the article on EUR-Lex.) alone for now. Both are 2030 dates, and both have exemptions that may take you out of them entirely.

When each PPWR duty starts, from 2026 to 2040

PPWR has applied since (Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.), but most design duties start later. Where a date depends on a Commission act, the later of the two counts.

From What starts Article
12 August 2026 producer registration (in each country’s current register until its new PPWR register opens); platform and fulfilment checks; the Annex IV minimisation criteria (the Commission’s guidance reads Art. 10Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10Click opens the article on EUR-Lex. as applying from ; guidance is not law); PFAS limits for food-contact packaging; the manufacturer’s and importer’s identification on the packaging (type, batch or serial number, name or trademark, postal address) Art. 44(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 4Click opens the article on EUR-Lex., Art. 45(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 4Click opens the article on EUR-Lex., Art. 45(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 7Click opens the article on EUR-Lex., Art. 45(8)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 8Click opens the article on EUR-Lex., Art. 10(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 2Click opens the article on EUR-Lex., Art. 5(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 5, paragraph 5Click opens the article on EUR-Lex., Art. 15(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 5Click opens the article on EUR-Lex., Art. 15(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 6Click opens the article on EUR-Lex., Art. 18(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 3Click opens the article on EUR-Lex.
12 February 2027 the bring-your-own-container offer for take-away food and drink; packaging in an EPR scheme identified only by a symbol in a QR code or other digital marking; national penalty rules due Art. 32(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 32, paragraph 1Click opens the article on EUR-Lex., Art. 12(9)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 9Click opens the article on EUR-Lex., Art. 68(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 68, paragraph 1Click opens the article on EUR-Lex.
12 February 2028 empty space in sales packaging cut to the minimum needed, for whoever fills it; the compostable formats (permeable beverage bags, soft single-serve units, sticky labels on fruit and vegetables) compatible with industrial composting Art. 24(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24, paragraph 4Click opens the article on EUR-Lex., Art. 9(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 9, paragraph 1Click opens the article on EUR-Lex.
No earlier than 12 August 2028: 24 months after the Commission’s label acts enter into force (the acts were due on 12 August 2026 and are not adopted, so the later date applies) the harmonised sorting label on packaging Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex.
12 February 2029 extruded polystyrene food containers, drink containers and cups, luggage shrink wrap, plastic protective chips and plastic multi-pack rings added to the bans of the Single-Use Plastics Directive, applied through each country’s law Art. 67(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 67, paragraph 5Click opens the article on EUR-Lex.
No earlier than 12 February 2029: 30 months after the Commission’s label act enters into force (the act was due on 12 August 2026 and is not adopted, so the later date applies) the label on reusable packaging Art. 12(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 2Click opens the article on EUR-Lex.
1 January 2030 weight and volume minimisation; re-use targets; the bans on the packaging formats in Annex V Art. 10(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 1Click opens the article on EUR-Lex., Art. 29(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 29, paragraph 1Click opens the article on EUR-Lex., Art. 25(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 25, paragraph 1Click opens the article on EUR-Lex.
1 January 2030, or later where the Commission’s acts come late recyclability grades A to C; minimum recycled content in plastic; the 50% empty-space cap Art. 6(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 6, paragraph 3Click opens the article on EUR-Lex., Art. 7(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 7, paragraph 1Click opens the article on EUR-Lex., Art. 24(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24, paragraph 1Click opens the article on EUR-Lex.
1 January 2035, or later for “recycled at scale” recyclability also means collected, sorted and recycled at scale Art. 6(2)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 6, paragraph 2, point (b)Click opens the article on EUR-Lex.
1 January 2038 recyclability grades A or B only Art. 6(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 6, paragraph 3Click opens the article on EUR-Lex.
1 January 2040 higher recycled-content minimums Art. 7(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 7, paragraph 2Click opens the article on EUR-Lex.

Art. 6(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 6, paragraph 3Click opens the article on EUR-Lex.: “from 1 January 2030 or 24 months from the entry into force of the delegated acts adopted pursuant to paragraph 4 of this Article, whichever is the latest, packaging shall not be placed on the market unless it is recyclable within grades A, B or C”, and “from 1 January 2038 packaging shall not be placed on the market unless it is recyclable within grades A or B”. Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex.: “From 12 August 2028 or 24 months from the date of entry into force of the implementing acts adopted pursuant to paragraphs 6 or 7 of this Article, whichever is the latest”.

What PPWR is, and since when it binds you

The Regulation shall apply “from 12 August 2026”, with one named exception: “Article 67(5) shall apply from 12 February 2029” (Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.). That is the whole of the timing rule. Unless an article carries its own later date, as Art. 67(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 67, paragraph 5Click opens the article on EUR-Lex. does, PPWR has bound every obligated party since 12 August 2026.

It binds producers. A producer is “any manufacturer, importer or distributor” to whom one of five cases applies, “irrespective of the selling technique used, including by means of distance contracts” (Art. 3(15)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 15Click opens the article on EUR-Lex.). Two of the five are about your own country: you are established in an EU country and you make transport, service or primary production packaging, or products packaged in other packaging, available for the first time from within that territory and on that same territory (Art. 3(15)(a)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 15, point (a)Click opens the article on EUR-Lex., Art. 3(15)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 15, point (b)Click opens the article on EUR-Lex.). Two are about selling into another EU country, and they carry a condition the first two do not: the first making available there must be “directly to end users” (Art. 3(15)(c)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 15, point (c)Click opens the article on EUR-Lex., Art. 3(15)(d)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 15, point (d)Click opens the article on EUR-Lex.). The fifth covers unpacking packaged products without being an end user, unless someone else is the producer under points (a) to (d) (Art. 3(15)(e)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 15, point (e)Click opens the article on EUR-Lex.).

“Economic operator” covers the manufacturer, supplier, importer, distributor, authorised representative, final distributor and the fulfilment service provider (Art. 3(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 12Click opens the article on EUR-Lex.). “E-commerce packaging” has its own definition: “transport packaging used to deliver products in the context of sale online or through other means of distance sales to the end user” (Art. 3(8)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 8Click opens the article on EUR-Lex.).

None of those definitions states a size threshold. Article 3Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3Click opens the article on EUR-Lex. states one elsewhere, and it is written about the word “manufacturer”. Where the person that has packaging or a packaged product designed or manufactured under its own name or trademark “falls within the definition of micro-enterprise set out in Recommendation 2003/361/EC as applicable on 11 February 2025”, and the person that supplies that packaging to it “is located in the same Member State”, then “‘manufacturer’ means the natural or legal person that supplies the packaging” (Art. 3(13)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (b)Click opens the article on EUR-Lex.).

The two definitions are joined, because Art. 3(15)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 15Click opens the article on EUR-Lex. opens on “any manufacturer, importer or distributor”. So moving the manufacturer label under Art. 3(13)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (b)Click opens the article on EUR-Lex. changes which of those three words a micro-enterprise brand owner answers to. Whether it also moves producer status is not settled by either text; it is under “What the law leaves open” below.

Whether it binds you now: the registration test

Registration is the plainest live duty. A producer “shall not make available packaging or packaged products on the territory of a Member State for the first time… if they… are not registered in that Member State” (Art. 44(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 4Click opens the article on EUR-Lex.). You register “by submitting an application for registration to the competent authority” (Art. 44(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 2Click opens the article on EUR-Lex.). Nothing in Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex. delays Art. 44Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44Click opens the article on EUR-Lex., so the duty has run since 12 August 2026 for anyone making packaging or packaged products available for the first time in an EU country.

The new national register under Art. 44(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 1Click opens the article on EUR-Lex. is due within 18 months of a Commission implementing act on the register’s format, which the Commission owed “by 12 February 2026” (Art. 44(14)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 14Click opens the article on EUR-Lex.). That act had not been adopted as of 5 October 2026, so the 18-month clock has not started.

Which duties are already live for online platforms and fulfilment providers

Sell through an online platform, or use an EU fulfilment service provider, and four more duties are running. None of them carries a date of its own.

Gatekeeper duties for online platforms, producers and fulfilment service providers under Regulation (EU) 2025/40. The first three rows sit in Art. 45Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45Click opens the article on EUR-Lex., inside the extended-producer-responsibility section of Chapter VIII (Section 3, Arts. 44-47); the fourth, Art. 20Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 20Click opens the article on EUR-Lex., sits in Chapter IV, the general obligations chapter (Arts. 15-23), not in that section. No row carries a date of its own, so all four run from the general application date, 12 August 2026 (Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.).
RoleWhat it must doSource
Online platform (within DSA Chapter III, Section 4)Before allowing a producer that offers packaging or packaged products to consumers in the Union to use its services, obtain that producer's registration information under PPWR Art. 44Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44Click opens the article on EUR-Lex. and a self-certification from the producer.PPWR Art. 45(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 4Click opens the article on EUR-Lex.
Producer using a fulfilment service providerIf you offer packaging or packaged products to consumers located in the Union, provide the fulfilment service provider with that same registration information and self-certification, at the moment the contract between them is concluded.PPWR Art. 45(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 7Click opens the article on EUR-Lex.
Fulfilment service providerWhere the producer offers packaging or packaged products to consumers located in the Union, make best efforts to assess whether the producer's information is reliable and complete; where it appears inaccurate, incomplete or out of date, request the producer to correct it without delay, and suspend service to that producer, in relation to the offering of packaging or packaged products to consumers located in the Union, if it does not.PPWR Art. 45(8)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 8Click opens the article on EUR-Lex.
Fulfilment service provider (product-handling duty)Ensure that the conditions during warehousing, handling, packing, addressing or dispatching do not jeopardise the packaging's compliance with the requirements of Articles 5 to 12.PPWR Art. 20Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 20Click opens the article on EUR-Lex.

Art. 45Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45Click opens the article on EUR-Lex. carries no date anywhere in its text, and neither does Art. 20Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 20Click opens the article on EUR-Lex.. Since Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex. names only Art. 67(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 67, paragraph 5Click opens the article on EUR-Lex. as delayed, all four rows have run since 12 August 2026.

The suspension duty belongs to Art. 45(8)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 8Click opens the article on EUR-Lex. itself. Art. 45(9)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 9Click opens the article on EUR-Lex., which gives the producer a right to challenge “the decision of the fulfilment service provider”, describes that provider as one that “suspends the provision of its services pursuant to paragraph 8”. The home paragraph is (8), not (9).

How PPWR runs in Germany: VerpackDG and LUCID

Germany applies PPWR through its Verpackungsrecht-Durchführungsgesetz (VerpackDG) of 13 July 2026. The register PPWR asks for is LUCID, run by the Zentrale Stelle Verpackungsregister; registering is free, and a business with no branch in Germany needs a German authorised representative before its first sale (§ 5(2), § 6(6) VerpackDG; ZSVR). The steps: packaging EPR in Germany, in six steps. The German rule on its own is on LUCID packaging registration in Germany.

How PPWR runs in France: a representative and an IDU

France asks a producer not established there to appoint a representative in France by written mandate, unless a marketplace established in France meets its EPR duties for the product, and gives each EPR scheme its own IDU. The rule and its sources are in packaging EPR. What France adds for packaging is on France packaging EPR.

How PPWR runs in Spain: a representative and the producer register

Spain asks a producer established in another EU country or a third country to designate a representative in Spain, who registers it in the packaging section of the producer register at the environment ministry (MITECO). MITECO says the PPWR definition of the producer prevails since 12 August 2026, and that a marketplace is no longer the fallback producer. What Spain adds for packaging, with the representative route, the collective systems, the penalties and the 2026 declaration, is on Spain packaging EPR.

How PPWR runs in Italy: CONAI and a national register

Italy runs packaging EPR through the CONAI consortium and a national producer register, RENAP, which has no packaging register open yet. Since 12 August 2026 a business outside the EU that ships straight to Italian buyers is the producer in Italy under the PPWR. What Italy adds for packaging is on Italy packaging EPR. Italy also keeps its own labelling rule, a material code and a collection instruction. The Commission’s notice on the PPWR says EU countries may not adopt other national mandatory packaging labelling requirements and that national sorting-instruction measures that may be disproportionate should be repealed as soon as possible (Commission Notice C/2026/3084, section 13; guidance, not law), and its FAQ reads Art. 4(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 4, paragraph 3Click opens the article on EUR-Lex. as barring fines for additional national requirements adopted under it (Commission PPWR FAQ, August 2026, section XV question 13; guidance, not law). What Italy requires today, and where that stands, is on Italy packaging labelling.

How PPWR and EPR relate

PPWR is the EU law for packaging, and its Articles 44Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44Click opens the article on EUR-Lex. to 47Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 47Click opens the article on EUR-Lex. hold the packaging EPR rules: the producer register and the producer-pays duty (Art. 44Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44Click opens the article on EUR-Lex., Art. 45Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45Click opens the article on EUR-Lex.). EPR is wider than packaging: electrical goods, batteries and textiles each have their own EPR under other laws. All four streams side by side: EPR for online sellers.

Why packaging minimisation is a design duty that runs now

Art. 10(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 2Click opens the article on EUR-Lex. carries no date of its own and bans two things, not one. The manufacturer or importer must keep off the market both “packaging which does not comply with the performance criteria set out in Annex IV of this Regulation” and “packaging with characteristics that aim only to increase the perceived volume of the product, including double walls, false bottoms and unnecessary layers”. Two things lift that ban: a design or shape protected as a design right or trademark before , where the ban would strip the protection of effect, and a packaged product carrying a protected geographical indication or falling under an EU quality scheme.

The Annex IV half of that ban is a design-and-documentation duty. Annex IV Part A sets out eight performance criteria the packaging design is assessed against: product protection, packaging manufacturing processes, logistics, packaging functionality, information requirements, hygiene and safety, legal requirements, and recycled content, recyclability and re-use. Part B says the assessment of the minimum necessary volume and weight “shall be explained in the technical documentation”, and must contain, for each criterion in Part A, “a description which explains the design requirement that prevents further reduction of the packaging weight or volume without endangering the packaging functionality”, the calculation behind that minimum, and any test results, market research or studies used. Part B also rules one answer out: “substitution of one packaging material with another shall not be considered sufficient”.

Art. 10(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 4Click opens the article on EUR-Lex. puts that documentation in Annex VII and requires “an explanation of the technical specifications, standards and conditions used to assess the packaging against the performance criteria and methodology set out in Annex IV”. Unlike the weight-and-volume minimisation duty in Art. 10(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 1Click opens the article on EUR-Lex., which starts “by 1 January 2030”, neither Art. 10(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 2Click opens the article on EUR-Lex. nor Annex IV carries a date of its own, so both run from (Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.). The 50% ratio test is not part of Article 10Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10Click opens the article on EUR-Lex..

The Commission’s guidance reads it differently: after the end of 2029, “both paragraphs 1 and 2 of Article 10 will apply (from 1 January 2030)” (Commission Notice C/2026/3084, section 10; guidance, not law). Its basis is Art. 70(1)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 70, paragraph 1, point (b)Click opens the article on EUR-Lex., which keeps the old Packaging Directive’s minimisation requirement and its standard in force until 31 December 2029; that point does not say Art. 10(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 2Click opens the article on EUR-Lex. waits. The text wins over a notice, so put the Annex IV assessment in the file now.

What paperwork the manufacturer owes: assessment, documentation, declaration

Before a manufacturer places packaging on the market it carries out the conformity assessment under Art. 38Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 38Click opens the article on EUR-Lex., draws up the technical documentation of Annex VII and signs an EU declaration of conformity; none of the three carries a date of its own, so all have run since (Art. 15(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 2Click opens the article on EUR-Lex., Art. 39Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 39Click opens the article on EUR-Lex., Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.). Who counts as the manufacturer, what the declaration says and for how long it is kept are in the PPWR declaration of conformity guide.

What the PPWR declaration of conformity template contains

The template is Annex VIII of the Regulation (Art. 39(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 39, paragraph 2Click opens the article on EUR-Lex.). Its eight points, the signature block and two filled-in samples are in the PPWR declaration of conformity guide.

What applies to PFAS in food-contact packaging since 12 August 2026

“From 12 August 2026, food-contact packaging shall not be placed on the market” if it holds PFAS at or above any one of three limits (Art. 5(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 5, paragraph 5Click opens the article on EUR-Lex.):

Measure Limit
Any single PFAS, by targeted analysis (polymeric PFAS excluded) 25 ppb
The sum of PFAS, by targeted analysis, with prior degradation of precursors where applicable (polymeric PFAS excluded) 250 ppb
PFAS in total, polymeric PFAS included 50 ppm

The ban applies only “to the extent that the placing on the market of packaging containing such a concentration of PFAS is not prohibited pursuant to another Union legal act”, so a stricter rule elsewhere still governs. The article defines PFAS as any substance with at least one fully fluorinated methyl (CF3-) or methylene (-CF2-) carbon atom, with the exceptions it lists.

Compliance is shown in the technical documentation of Annex VII (Art. 5(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 5, paragraph 6Click opens the article on EUR-Lex.). Where total fluorine is above 50 mg/kg, the manufacturer, importer or downstream user under the REACH Regulation must, on request, give the packaging’s manufacturer or importer proof of the quantity of fluorine measured, whether it comes from PFAS or from other substances, so the file can be completed. The manufacturer and the importer may place on the market only packaging that meets the requirement (Art. 15(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 1Click opens the article on EUR-Lex., Art. 18(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 1Click opens the article on EUR-Lex.), and a distributor that has reason to believe packaging does not meet it may not make that packaging available until it does (Art. 19(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 19, paragraph 3Click opens the article on EUR-Lex.). The other rules for a material that touches food, such as migration limits and the declaration of compliance, are in food contact materials.

PPWR labeling requirements: what goes on the packaging and when

PPWR puts several different marks on packaging. They do not start together. The manufacturer’s and importer’s identification is live now. The main mark, the harmonised sorting label, waits for a Commission act that does not exist yet.

Mark Who it concerns Starts Article
Type, batch or serial number; manufacturer name, trade name or trademark, and one postal address the manufacturer of the packaging 12 August 2026, no later date in the text Art. 15(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 5Click opens the article on EUR-Lex., Art. 15(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 6Click opens the article on EUR-Lex., Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.
Importer name, trade name or trademark, and postal address the importer of the packaging 12 August 2026, no later date in the text Art. 18(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 3Click opens the article on EUR-Lex., Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.
Harmonised pictogram label on material composition packaging placed on the market, e-commerce packaging included 12 August 2028 or 24 months after the Commission’s label acts, whichever is later Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex.
Compostable wording added to that label the compostable formats in Art. 9(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 9, paragraph 1Click opens the article on EUR-Lex. same date as the label above Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex.
Reusable label and QR code reusable packaging 12 February 2029 or 30 months after the Commission’s label act, whichever is later Art. 12(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 2Click opens the article on EUR-Lex.
Clear deposit-return label packaging in a mandatory deposit and return system no date of its own in Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex. Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex.

The harmonised material label and the date that has not been set

From 12 August 2028, or 24 months from the entry into force of the Commission’s implementing acts, “whichever is the latest”, packaging “shall be marked with a harmonised label containing information on its material composition in order to facilitate consumer sorting” (Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex.). The label is based on pictograms. The Commission owed those acts “by ” (Art. 12(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 6Click opens the article on EUR-Lex., Art. 12(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 7Click opens the article on EUR-Lex.). As of 5 October 2026 they have not been adopted.

That has a plain effect on the date. An act that enters into force after 12 August 2026 starts a 24-month clock that ends after 12 August 2028, and the later date wins. So the label cannot apply on 12 August 2028 any more. The real date is 24 months after the later of the acts under Art. 12(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 6Click opens the article on EUR-Lex. and Art. 12(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 7Click opens the article on EUR-Lex. enters into force, and nobody can name it until those acts are adopted. The reusable label works the same way, with 30 months and 12 February 2029.

The obligation does not reach transport packaging, “with the exception of e-commerce packaging”, or packaging in a deposit and return system. The duty to meet it sits on the manufacturer of the packaging and on the importer (Art. 15(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 1Click opens the article on EUR-Lex., Art. 18(2)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 2, point (b)Click opens the article on EUR-Lex.). A mailer or box that carries your name or trademark makes you its manufacturer (Art. 3(13)(a)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (a)Click opens the article on EUR-Lex.). For a stock mailer with no brand on it, the Commission’s guidance says the manufacturer is normally the company that makes it, and the user only when the user clearly brands it (Commission Notice C/2026/3084, section 2; guidance, not law). If you ship sales packaging as it is, the same rule reaches it as packaging placed on the market.

Where the label cannot fit on the packaging because of its nature and size, it goes on the grouped packaging, and if that does not work either, in a single electronically readable code. It must be affixed, printed or engraved “visibly, legibly and firmly”, and the information must also be available to buyers before purchase when you sell online. The language is the one the EU country of sale sets (Art. 12(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 5Click opens the article on EUR-Lex.). Stock made in or imported into the Union before the date and not carrying the label may be sold until 3 years after the labelling requirement enters into force (Art. 12(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 12Click opens the article on EUR-Lex.).

Packaging with substances of concern is marked by standardised, open, digital technologies. The method for that comes in a second act, due by (Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex., Art. 12(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 7Click opens the article on EUR-Lex.). The Commission’s guidance says it does not intend to prioritise the act on digital marking of material composition (Commission Notice C/2026/3084, opening section “Subject matter and scope”; guidance, not law).

Reusable packaging: label plus QR code

Reusable packaging placed on the market from 12 February 2029, or 30 months after the Commission’s label act if later, must “bear a label informing users that the packaging is reusable”. Further detail, such as the re-use system and the collection points, goes in a QR code or other open digital data carrier (Art. 12(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 2Click opens the article on EUR-Lex.). Open-loop systems without a system operator are exempt from the label and the QR code (Art. 12(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 3Click opens the article on EUR-Lex.). Reusable sales packaging must also be clearly told apart from single-use packaging at the point of sale.

Deposit-return packaging: a clear label, not the harmonised one

Packaging in a mandatory deposit and return system under Art. 50(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 50, paragraph 1Click opens the article on EUR-Lex. (single-use plastic beverage bottles and single-use metal beverage containers up to three litres, with the exceptions in Art. 50(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 50, paragraph 4Click opens the article on EUR-Lex., such as wine, spirits and milk) “shall be marked with a clear and unambiguous label”. The harmonised pictogram label does not apply to it (Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex.). The national label stays. A harmonised colour label will come in the Commission’s act, and an EU country may require it, provided that creates no trade barriers. Other EU countries’ deposit labels may stay on your goods: a country “shall not prohibit” them (Art. 12(10)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 10Click opens the article on EUR-Lex.).

Compostable packaging: three words on the label

For the compostable formats of Art. 9(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 9, paragraph 1Click opens the article on EUR-Lex., which are permeable tea, coffee or other beverage bags, soft after-use single-serve units, and sticky labels on fruit and vegetables, the harmonised label must say the material is compostable, that it is not suitable for home composting, and that it is not to be discarded in nature. The same applies to the formats in Art. 9(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 9, paragraph 2Click opens the article on EUR-Lex. “where applicable”, which an EU country may require to be compostable (Art. 3(1)(f)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 1, point (f)Click opens the article on EUR-Lex., Art. 9(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 9, paragraph 1Click opens the article on EUR-Lex., Art. 9(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 9, paragraph 2Click opens the article on EUR-Lex., Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex.).

Your name and address on the packaging, already

This one has no later date, so it runs from 12 August 2026 (Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.). The manufacturer of the packaging must make sure it bears a type, batch or serial number or another element that identifies it. Where the size or nature of the packaging does not allow that, the information goes in a document that comes with the packaged product (Art. 15(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 5Click opens the article on EUR-Lex.). The manufacturer must also indicate, on the packaging or on a QR code or other data carrier, “their name, registered trade name or registered trademark” and a postal address, which “shall indicate a single point at which the manufacturer can be contacted”, plus electronic contact where available. Only where that is not possible does it go in the information given through the QR code or data carrier of Art. 12Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12Click opens the article on EUR-Lex., or in a document that comes with the packaged product (Art. 15(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 6Click opens the article on EUR-Lex.). It must not replace or hide information that other EU law requires on the product (Art. 15(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 7Click opens the article on EUR-Lex.). Having packaging made under your own name or trademark makes you the manufacturer (Art. 3(13)(a)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (a)Click opens the article on EUR-Lex.). A micro-enterprise with a supplier in the Union passes the duties of Art. 15Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15Click opens the article on EUR-Lex. to that supplier (Art. 15(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 12Click opens the article on EUR-Lex.).

An importer must put its own name and its registered trade name or trademark on the packaging, with a postal address. Where that is not possible, it goes in the digital data carrier of Art. 12Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12Click opens the article on EUR-Lex. or in a document that comes with the packaged product (Art. 18(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 3Click opens the article on EUR-Lex.). The importer must also check that the packaging is labelled as Art. 12Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12Click opens the article on EUR-Lex. requires (Art. 18(2)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 2, point (b)Click opens the article on EUR-Lex.).

National sorting marks until the EU label applies

The harmonised label is not in force, so the national marks on your packaging are not replaced by it yet. The Commission reads Art. 12Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12Click opens the article on EUR-Lex. as fully harmonised, so no new national sorting-instruction marks should be added, and existing ones may not stand next to the EU label once it applies (Commission Notice C/2026/3084, section 13; guidance, not law). The Notice asks countries to repeal or adapt them before that date. No binding text sets a date, so the packaging recycling symbols a country already requires stay until it acts or the EU label applies. The marks each country requires today are on packaging recycling symbols. One limit already holds in the text: a label must not mislead buyers about packaging waste options for which a harmonised label has been laid down (Art. 12(8)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 8Click opens the article on EUR-Lex.). A second limit is coming. By , packaging in an EPR scheme may be identified “only by means of a corresponding symbol in a QR code or other standardised, open, digital-marking technology” (Art. 12(9)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 9Click opens the article on EUR-Lex.). The Commission reads this as a ban on physical EPR labels (section 13 of the Notice; guidance, not law). No labelling rule changes who must register: that is the producer register above.

When expanded polystyrene foam was banned: 2021

Food containers for immediate consumption, beverage containers with their caps and lids, and cups with their covers and lids made of expanded polystyrene (EPS) have been banned since 3 July 2021. The ban comes from Directive (EU) 2019/904Directive (EU) 2019/904, Single-Use Plastics DirectiveThe whole regulationClick opens the law on the EU Publications Office., which made each EU country ban them in its own law (Art. 5Directive (EU) 2019/904, Single-Use Plastics DirectiveArticle 5Click opens the article on EUR-Lex. and Art. 17(1)Directive (EU) 2019/904, Single-Use Plastics DirectiveArticle 17, paragraph 1Click opens the article on EUR-Lex. of Directive (EU) 2019/904, Annex Part B points 7-9). What PPWR adds to that list applies from . The Directive’s other duties are on the single-use plastics directive.

When the one near-term date lands: HORECA refill, 12 February 2027

One dated duty is close, and it is narrow. By a final distributor making hot or cold beverages available in take-away packaging must “provide a system for consumers to bring their own container to be filled”, and the same duty runs separately for ready-prepared food in take-away packaging (Art. 32(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 32, paragraph 1Click opens the article on EUR-Lex.). It is written for final distributors of prepared food and drink. A business that ships packaged goods is outside it.

What you can set aside for now

How penalties work: a Union deadline, national figures

Each EU country must lay down penalties for infringing the Regulation and notify the Commission of them “by ”, and those penalties must be “effective, proportionate and dissuasive” (Art. 68(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 68, paragraph 1Click opens the article on EUR-Lex., Art. 68(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 68, paragraph 3Click opens the article on EUR-Lex.). For infringements of Articles 24Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24Click opens the article on EUR-Lex. to 29Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 29Click opens the article on EUR-Lex. the penalties “shall include administrative fines” (Art. 68(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 68, paragraph 2Click opens the article on EUR-Lex.). The Regulation fixes the deadline and the standard, never the figures. Each country sets the figures in its own national law, and each sets its own EPR fees.

What the law leaves open

  • Whether the Art. 3(13)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (b)Click opens the article on EUR-Lex. carve-out moves producer status, not just the manufacturer label. Art. 3(13)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (b)Click opens the article on EUR-Lex. says only that in that case “‘manufacturer’ means the natural or legal person that supplies the packaging”. It says nothing about “producer”. Art. 3(15)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 15Click opens the article on EUR-Lex. defines a producer as “any manufacturer, importer or distributor” meeting one of its five cases, so it reads the word the other definition has just moved. Two readings survive on the text alone: the micro-enterprise brand owner stops being a producer because it is no longer the manufacturer, or it remains one as a “distributor”, which Art. 3(18)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 18Click opens the article on EUR-Lex. defines as any person in the supply chain “other than the manufacturer or importer, that makes packaging available on the market”. Neither article chooses between them, and no binding text does. Meanwhile, if you are a micro-enterprise brand owner supplied from your own country, do not treat the carve-out as removing your Art. 44(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 4Click opens the article on EUR-Lex. registration duty.
  • How the Art. 44(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 4Click opens the article on EUR-Lex. duty works in a country whose register under Art. 44(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 1Click opens the article on EUR-Lex. has not opened. Art. 44(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 1Click opens the article on EUR-Lex. ties the register to “18 months of the date of entry into force” of the format act, so a fixed month for “when the register opens” is an estimate, not the text, and the text is silent on the gap between a live duty and a register that is not there yet. How registrations are taken until then depends on the country. Meanwhile, apply to the competent authority of each country before you first sell there (Art. 44(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 2Click opens the article on EUR-Lex.); the duty does not wait for the register.
  • Who is the manufacturer outside Art. 15Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15Click opens the article on EUR-Lex. when a micro-enterprise brand owner’s packaging supplier is in another EU country. For the paperwork the text is clear: Art. 15(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 12Click opens the article on EUR-Lex. is the specific rule, and makes the supplier the manufacturer “for the purposes of this Article” wherever in the Union it is located; Art. 21Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 21Click opens the article on EUR-Lex. uses the same “located in the Union” test. The gap is the general label. Art. 3(13)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (b)Click opens the article on EUR-Lex. moves it to the supplier only where the supplier is in the same EU country as the brand owner, so with a supplier in another EU country the brand owner stays the manufacturer under Art. 3(13)(a)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (a)Click opens the article on EUR-Lex. for every article outside Art. 15Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15Click opens the article on EUR-Lex., while its conformity assessment and declaration are the supplier’s. No binding text says how the two halves fit together. Meanwhile, have the supplier carry out the assessment, draw up the technical documentation and sign the declaration, as Art. 15(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 12Click opens the article on EUR-Lex. requires, and treat yourself as the manufacturer for everything else, including your Art. 44(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 4Click opens the article on EUR-Lex. registration.

Sources

35 sources
  1. Art. 71Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 71Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - entry into force and application; the single named exception to the general date
  2. Art. 3(8)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 8Click opens the article on EUR-Lex., Art. 3(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 12Click opens the article on EUR-Lex., Art. 3(15)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 15Click opens the article on EUR-Lex., Art. 3(18)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 18Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - definitions: e-commerce packaging, economic operator, the five cases that make a producer, and distributor
  3. Art. 3(13)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (b)Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - manufacturer definition and its micro-enterprise carve-out
  4. Art. 44(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 1Click opens the article on EUR-Lex., 44(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 2Click opens the article on EUR-Lex., 44(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 4Click opens the article on EUR-Lex., 44(14)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 44, paragraph 14Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - register of producers: national register mechanism and the ban on first-time making available while unregistered
  5. Art. 25(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 25, paragraph 1Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - restrictions on the packaging formats and uses listed in Annex V, from 1 January 2030
  6. Art. 45(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 4Click opens the article on EUR-Lex., 45(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 7Click opens the article on EUR-Lex., 45(8)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 8Click opens the article on EUR-Lex., 45(9)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 45, paragraph 9Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - extended producer responsibility: online-platform and fulfilment-service-provider gatekeeper duties
  7. Art. 3(13)(a)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, point 13, point (a)Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - manufacturer definition: own name or trademark makes you the manufacturer
  8. Art. 5(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 5, paragraph 5Click opens the article on EUR-Lex., 5(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 5, paragraph 6Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - substances in packaging: PFAS limits for food-contact packaging, and where compliance is shown
  9. Art. 15(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 1Click opens the article on EUR-Lex., 15(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 2Click opens the article on EUR-Lex., 15(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 3Click opens the article on EUR-Lex., 15(10)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 10Click opens the article on EUR-Lex., 15(11)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 11Click opens the article on EUR-Lex., 15(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 12Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - obligations of manufacturers: conformity assessment, technical documentation, declaration, retention, the 10-day production of documents, the micro-enterprise supplier rule
  10. Art. 18(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 1Click opens the article on EUR-Lex., 18(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 2Click opens the article on EUR-Lex., Art. 19(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 19, paragraph 3Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - obligations of importers and distributors as to conformity
  11. Art. 21Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 21Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - case in which the obligations of manufacturers apply to importers and distributors
  12. Art. 38Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 38Click opens the article on EUR-Lex., Art. 39Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 39Click opens the article on EUR-Lex., Annex VII, Annex VIIIRegulation (EU) 2025/40 - conformity assessment procedure and the EU declaration of conformity
  13. Art. 20Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 20Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - obligations of fulfilment service providers
  14. Art. 24(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24, paragraph 1Click opens the article on EUR-Lex., 24(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24, paragraph 2Click opens the article on EUR-Lex., 24(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24, paragraph 5Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - obligation related to excessive packaging, the empty-space ratio and its exemption
  15. Art. 10(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 1Click opens the article on EUR-Lex., Art. 10(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 2Click opens the article on EUR-Lex., Art. 10(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 10, paragraph 4Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - packaging minimisation: weight-and-volume duty, the two-limb ban on non-compliant and perceived-volume packaging, and the technical documentation it requires
  16. Annex IVRegulation (EU) 2025/40 - the packaging-minimisation performance criteria and assessment methodology that the second limb of the Article 10(2) ban points at
  17. Art. 29(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 29, paragraph 1Click opens the article on EUR-Lex., 29(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 29, paragraph 3Click opens the article on EUR-Lex., 29(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 29, paragraph 4Click opens the article on EUR-Lex., 29(13)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 29, paragraph 13Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - re-use targets for transport and e-commerce packaging, and the exemptions from them
  18. Art. 68(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 68, paragraph 1Click opens the article on EUR-Lex., 68(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 68, paragraph 2Click opens the article on EUR-Lex., 68(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 68, paragraph 3Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - penalties: national deadline, standard, and mandatory administrative fines for Articles 24 to 29
  19. Art. 24(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 24, paragraph 4Click opens the article on EUR-Lex., 9(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 9, paragraph 1Click opens the article on EUR-Lex., 12(9)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 9Click opens the article on EUR-Lex., 70(1)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 70, paragraph 1, point (b)Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - empty space in sales packaging by 12 February 2028; compostable formats by 12 February 2028; EPR identification only by digital marking by 12 February 2027; repeal of Directive 94/62/EC and the minimisation requirement kept until 31 December 2029. Accessed 2026-10-05
  20. Commission guidance, not lawEuropean Commission, DG ENV, Packaging and Packaging Waste Regulation (PPWR) Frequently Asked Questions, August 2026 - section XV question 13: no fines for additional national requirements adopted under Art. 4(3); Art. 10(1) and (2) read as applying from 1 January 2030 under Art. 70(1)(b). Commission guidance, not law. Accessed 2026-10-05
  21. Art. 32(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 32, paragraph 1Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - refill obligation for the takeaway sector
  22. Art. 67(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 67, paragraph 5Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - amendments to Directive (EU) 2019/904: the single-use-plastics Annex expansion
  23. Art. 5Directive (EU) 2019/904, Single-Use Plastics DirectiveArticle 5Click opens the article on EUR-Lex., Art. 17(1)Directive (EU) 2019/904, Single-Use Plastics DirectiveArticle 17, paragraph 1Click opens the article on EUR-Lex., Annex Part BDirective (EU) 2019/904 (single-use plastics) - the expanded polystyrene ban in Annex Part B points 7-9, applicable from 3 July 2021. Accessed 2026-09-29
  24. Commission guidance, not lawCommission Notice C/2026/3084 of 10 June 2026 - guidance on Regulation (EU) 2025/40, including the empty-space-ratio implementing act. Accessed 2026-09-30
  25. Art. 6(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 6, paragraph 1Click opens the article on EUR-Lex., 6(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 6, paragraph 2Click opens the article on EUR-Lex., 6(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 6, paragraph 3Click opens the article on EUR-Lex., 6(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 6, paragraph 4Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - recyclable packaging: the conditions, the grades A to C from 2030 and A or B from 2038, recycled at scale from 2035, the delegated acts due by 1 January 2028. Accessed 2026-09-30
  26. Art. 7(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 7, paragraph 1Click opens the article on EUR-Lex., 7(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 7, paragraph 2Click opens the article on EUR-Lex., 7(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 7, paragraph 4Click opens the article on EUR-Lex., 7(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 7, paragraph 5Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - minimum recycled content in plastic packaging from 2030 and 2040, and the exemptions. Accessed 2026-09-30
  27. Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex., 12(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 2Click opens the article on EUR-Lex., 12(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 5Click opens the article on EUR-Lex., 12(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 12Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - labelling of packaging: the harmonised label, the reusable-packaging label, online availability and language, the three-year sell-off. Accessed 2026-09-30
  28. National law, Germany: § 5(2), § 6(6)Germany, Verpackungsrecht-Durchführungsgesetz (VerpackDG) of 13 July 2026 - the German authorised representative, and the Zentrale Stelle Verpackungsregister as the Art. 44(1) register authority. Accessed 2026-09-30
  29. National authority guidance, GermanyZentrale Stelle Verpackungsregister (ZSVR), Find out about registrations - registration in LUCID is free of charge. Accessed 2026-09-30
  30. Art. 12(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 1Click opens the article on EUR-Lex., 12(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 2Click opens the article on EUR-Lex., 12(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 3Click opens the article on EUR-Lex., 12(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 5Click opens the article on EUR-Lex., 12(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 6Click opens the article on EUR-Lex., 12(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 7Click opens the article on EUR-Lex., 12(8)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 8Click opens the article on EUR-Lex., 12(9)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 9Click opens the article on EUR-Lex., 12(10)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 10Click opens the article on EUR-Lex., 12(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 12, paragraph 12Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - labelling of packaging: transport and deposit-return exclusions, substances of concern, deposit-return label, open-loop exemption, implementing acts and their deadlines, misleading labels, EPR symbol from 12 February 2027, national deposit labels, stock sell-off. Accessed 2026-10-03
  31. Art. 9(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 9, paragraph 1Click opens the article on EUR-Lex., 9(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 9, paragraph 2Click opens the article on EUR-Lex., 3(1)(1)(f)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, points 1 and 1, point (f)Click opens the article on EUR-Lex., 3(1)(1)(g)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, points 1 and 1, point (g)Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - compostable packaging: the formats that must be compostable (permeable beverage bags, soft after-use single-serve units, sticky labels) and the compostability duties. Accessed 2026-10-03
  32. Art. 50(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 50, paragraph 1Click opens the article on EUR-Lex., 50(2)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 50, paragraph 2Click opens the article on EUR-Lex., 50(4)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 50, paragraph 4Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - deposit and return systems: the mandatory formats, the 90% collection target and the exceptions for wine, spirits and milk. Accessed 2026-10-03
  33. Art. 15(1)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 1Click opens the article on EUR-Lex., 15(5)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 5Click opens the article on EUR-Lex., 15(6)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 6Click opens the article on EUR-Lex., 15(7)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 7Click opens the article on EUR-Lex., 15(12)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 15, paragraph 12Click opens the article on EUR-Lex., 3(1)(13)(a)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 3, points 1 and 13, point (a)Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - manufacturer duties on the packaging: conformity, type, batch or serial number, name, trade name or trademark, single postal address, QR code fallback; who counts as the manufacturer. Accessed 2026-10-03
  34. Art. 18(2)(b)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 2, point (b)Click opens the article on EUR-Lex., 18(3)Regulation (EU) 2025/40, Packaging and Packaging Waste RegulationArticle 18, paragraph 3Click opens the article on EUR-Lex.Regulation (EU) 2025/40 - importer duties: packaging labelled under Art. 12, and the importer name and postal address on the packaging. Accessed 2026-10-03
  35. Commission guidance, not lawCommission Notice C/2026/3084 of 10 June 2026 - section 2 on the manufacturer of packaging, section 13 on the scope of harmonised packaging labelling, national labels and EPR labels, and the opening section on the act for digital marking of material composition. Accessed 2026-10-03